Spirit Day
United States, Canada, United Kingdom, Australia, New Zealand, Ireland
About
Spirit Day, observed on October 16, is a day of support for LGBTQ+ youth and a stand against bullying, harassment, and discrimination. It encourages people to show that everyone deserves to feel safe, respected, and accepted at school, at work, online, and in their communities.
Many people mark the occasion by wearing purple, sharing messages of kindness, and learning how to become stronger allies. Whether through a visible display of support or a thoughtful conversation, Spirit Day offers an opportunity to celebrate LGBTQ+ young people and help create more welcoming spaces where they can be themselves.
History
Spirit Day is an annual observance held on **October 16** to show support for LGBTQ+ young people and to oppose bullying, harassment, and discrimination. Its origins date to 2010, when Canadian teenager Brittany McMillan encouraged people to wear purple in response to a series of widely reported incidents involving bullying and the deaths of LGBTQ+ youth. Purple was chosen because it represents “spirit” in the rainbow flag, giving the campaign both a recognizable color and a connection to LGBTQ+ identity and pride.
The idea spread quickly through social media and attracted the support of GLAAD, which helped expand Spirit Day into a broader public-awareness campaign. Schools, community organizations, celebrities, media companies, and businesses began participating by wearing purple, sharing educational materials, and publicly affirming LGBTQ+ students. What began as an individual online appeal therefore developed into a coordinated observance focused on visibility, solidarity, and safer school and community environments.
Over time, Spirit Day has evolved beyond the simple act of wearing purple. Participants have used the occasion to discuss inclusive education, mental health, family acceptance, anti-bullying policies, and the particular challenges faced by LGBTQ+ youth, including transgender and nonbinary students. Digital participation has also become central, allowing supporters to share messages, graphics, and personal experiences across social-media platforms while connecting local activities to a wider movement.
Culturally, Spirit Day serves as both a remembrance and a call to action. It honors young people who have experienced bullying and exclusion while emphasizing that LGBTQ+ youth deserve safety, dignity, and acceptance. Observed on **October 16**, the day continues to use visible public support—especially the color purple—to encourage allies to challenge harmful behavior and help create communities in which LGBTQ+ people can live openly and confidently.