National S’mores Day

United States, Canada

About

National S’mores Day, observed on August 10, celebrates the irresistible combination of toasted marshmallows, chocolate, and crisp graham crackers. The beloved treat is closely associated with campfires, outdoor adventures, and relaxed summer gatherings, bringing a little sweetness and nostalgia to the season.

Celebrate by making s’mores around a fire, on a grill, or even in the oven or microwave. Try classic toppings or add your own twist with peanut butter, caramel, fruit, or flavored chocolate. Whether shared with family and friends or enjoyed as a simple dessert, National S’mores Day is a delicious reminder to slow down and savor the moment.

History

National S’mores Day is observed annually on **August 10**, celebrating one of the best-known treats associated with American campfires: a roasted marshmallow and a piece of chocolate sandwiched between two graham crackers. Although the observance is relatively modern, the dessert itself has roots in early twentieth-century outdoor recreation, when camping, organized youth activities, and commercially produced marshmallows became increasingly popular.

The earliest widely recognized s’mores recipe appeared in the **1927 Girl Scouts publication *Tramping and Trailing with the Girl Scouts***. The recipe called the treat “Some Mores,” a playful reference to the request for “some more” after eating one. It instructed campers to toast marshmallows over a fire, place them with chocolate between graham crackers, and enjoy the result. Over time, “Some Mores” was shortened in common usage to “s’mores,” and the treat became closely associated with Girl Scout camping and American outdoor traditions.

S’mores evolved as both ingredients and cooking methods became more accessible. Graham crackers, chocolate bars, and marshmallows were inexpensive, widely available products, making the dessert easy to prepare at campsites, backyard fire pits, and family gatherings. Later variations introduced different chocolates, flavored marshmallows, cookies, and indoor techniques such as ovens and microwaves. These adaptations broadened the treat’s appeal while preserving its basic combination of toasted, melted, and crisp textures.

National S’mores Day gives this familiar food a dedicated annual occasion on **August 10**. Its cultural significance comes less from a single historical event than from the memories and traditions connected with making s’mores: camping trips, summer evenings, youth organizations, and shared participation around a fire. The observance also reflects the enduring popularity of foods that combine simple ingredients with a communal ritual, allowing a recipe documented nearly a century ago to remain recognizable and widely enjoyed today.

Timeline

1829
Presbyterian minister Sylvester Graham is credited with creating the first graham crackers, providing one of the three defining components later used in s’mores.
1900
The Hershey Company introduced the Hershey’s milk chocolate bar, a widely used chocolate component in the classic s’mores recipe.
1927
Girl Scouts of the USA published a recipe for “Some More” in the handbook Tramping and Trailing with Girl Scouts. The recipe combined graham crackers, chocolate, and toasted marshmallows and is the earliest widely cited printed s’mores recipe.

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Sources

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